Public Relations and Reputation Management

What others say about your business carries more weight than anything you say yourself. Public relations helps you earn positive attention from the media and your community, while reputation management makes sure you are ready when something goes wrong. We help you tell your story well and protect it when it matters most.

News releases and media pitching

We find the stories in your business, from launches and milestones to community involvement and expert insights, and write news releases journalists want to read. We pitch them to the right local, regional and industry media, and follow up to secure coverage.

Preparing spokespeople

We prepare you and your team for interviews with print, radio, television and podcasts. Using our studio, we run realistic practice sessions on camera, develop key messages and help spokespeople handle difficult questions with confidence.

Monitoring coverage and reviews

We monitor news coverage, social media mentions and online reviews so you know what is being said about your business. Regular summaries highlight positive coverage to share and anything that needs a response.

Responding to reviews

We help you respond to reviews professionally and promptly, thanking happy customers and addressing concerns in a way that shows future customers you care. We also help you build a steady process for earning new reviews.

Responding when issues arise

When something goes wrong, speed and clarity matter. We help you assess the situation, prepare statements, brief your team and communicate with customers, media and your community quickly and honestly. We can also prepare an issues plan in advance, so you know who does what before a problem starts.

Community and stakeholder relations

We help you build relationships beyond the media, with community organizations, partners, local leaders and industry groups, through announcements, events, sponsorships and partnerships.

How it works

We start with a conversation about your goals, your story and any concerns about your reputation. You receive a plan and quote, either for a specific project or ongoing monthly support, then we get to work building your profile and protecting it.